If before the pandemic we spent too much time glued to our phones, computers and televisions, you can imagine now! Our computers, phones, tablets, and televisions are all sources of blue light, and now that we are more tied to those devices, we should be more concerned with our skin.
"There has been a lot of talk about the effects of blue light emitted by phones, laptops, and televisions, but most of the blue light exposure comes from the sun, even though everyone is constantly plugged into a screen these days. "says Birmingham dermatologist Corey Hartman.
“The reason why blue light receives so much attention is that it is the most energetic visible light and therefore can produce the most biological effects on organs exposed to the sun and other light sources, which are primarily the skin and the eyes, ”added Hartman.
Although the skin effects of blue light are not yet fully understood, light is a major health concern due to its other risks. This damages the retina and reduces the release of melatonin, so it interrupts your sleep cycle, among other consequences such as hyperpigmentation.
Greater exposure to blue light can lead to premature aging of the skin: “Blue light can cause inflammation and free radical production, which can result in sun damage, wrinkles, age spots, sagging skin and even cancer of the skin. skin. Small studies show that blue light from the sun contributes to melasma, but it is not yet known if blue light from phones does too, ”adds Dr. Hartman.
Take control! If you suspect that you are spending too much time in front of a screen, it is probably true. And you can check it with the Screen Time and Digital Wellbeing tools on iPhone and Android devices, which you find in their settings. There you will see the total amount of time you have been using the phone and you can also set time limits for applications and for periods of inactivity.
Also your skincare routine plays an important role against sunlight. Vitamin C directly enters damaged cells, and if a person has any oxidative damage, vitamin C or another antioxidant definitely helps. We recommend you look for facial creams that contain repairing and regenerating ingredients, in addition to eating a diet rich in antioxidants and good hydration.
]]>When skin tissue is damaged as a result of pimples and acne, an excessive amount of melanin accumulates in that area. This excess melanin remains after the stain has healed and leaves a mark on the skin.
A humble grain is a hotbed of inflammation. The skin reacts by increasing blood flow in the area, sending white cells like soldiers to fight bacteria and repair damage. Unfortunately, this intense reaction can persist even after the pimple has disappeared, leaving a red mark (more common on pale complexions).
Can these stains remove themselves?
The best way to avoid blemishes is to treat acne with a careful routine; that is to say: do not touch, chop or burst anything. And although the best we can do is prevent these dark spots with our skincare routine, if they have already appeared, fortunately, there is a range of treatments available that help to reduce or reduce pigmentation marks, and in some cases, eliminate them completely.
Topical treatments containing skin lighteners such as soy, licorice extract, or vitamin C have been shown to disperse excess melanin, making the skin appear more toned.
Removing stains will depend on how pigmented the skin is, if it is very slight, it is likely that with your correct skin care routine and time, they will disappear. But if your spots are very dark, we recommend you go to your dermatologist for an assessment and to indicate an appropriate treatment.
]]>Let's start with this, what is sustainability? We can define it as a balance between society and its environment, so the population can satisfy their needs in an equitable way with an appropriate use of resources, taking care of them and allowing their regeneration, so as not to compromise the lives of generations. to come, nor that of the rest of living beings.
Among the key factors of sustainable development are population growth, energy demand, climate change, scarcity of resources and water, and waste management.
The UN has said on several occasions that the first objective that sustainability has to achieve is to create global awareness: we must understand, once and for all, that we live on an interconnected planet, that our actions affect others and that decisions we don't make today will impact our sons and daughters tomorrow.
Importance on the planet
It is not acceptable for humans to contaminate at a faster rate than the Earth and the Environment are capable of assimilating and processing, this also implies a sustainable and natural elimination of waste.
The sustainability model is important to solve the current planetary problems, reducing environmental degradation and in general the ecological footprint that human beings leave on the globe, while allowing economic growth, fighting against poverty and improve human well-being, hence the significance of promoting activities in its support.
The goal of environmental sustainability is to conserve natural resources and develop alternative sources of energy, while reducing pollution and environmental damage caused by our actions.
Actions we can take
Establish habits of responsible consumption in daily life and impart them to all members, so that they are incorporated into the conservation of the environment.
Educate our children and family from a young age about what is sustainability and how to help our planet.
Through your social network channels or family groups send thoughtful messages that promote community awareness of responsible consumption.
If you have a company or office space, encourage compliance with regulations related to good environmental practices.
All these actions will save energy and make it less polluting, they are aspects of sustainability that you can consider doing to contribute yourself to the health of the planet.
]]>With certain frequency we must do a facial cleaning to preserve the correct health of our skin. Removing dead cells and toxins that accumulate in the pores is of utmost importance for healthy skin.
According to Olga Lorencin, founder of the Olga Lorencin Skin Care Clinic in Beverly Hills, her facial should include each of these steps:
Clean. Even if you are not in the habit of putting on makeup, this step cannot be missed.
Exfoliate. It is performed every 15 days on the face and depending on the type of scrub it will perform other functions. You will help move dead cells, blackheads and granites.
Mask. Choose masks with soothing, anti-inflammatory and bactericidal properties and use the mask you need the most.
Hydrate (this is when you will apply your toner, moisturizer and eye cream). In this step we use creams or serums that have a slightly denser texture since their main function is to moisturize / hydrate our skin, you can find them in our Ammaterre product line. This step allows us to recover the elasticity and shine of the skin, as well as recover it from some damage caused.
If you follow all these steps with perseverance and awareness of the benefit you deliver to your skin, you will start to notice changes very soon. Also keep in mind that the skin cleaning products we use must be adapted to our situation and specific skin type.
If you need more guidance on how to keep your skin happy at home, you can always go to a professional. Many beauticians and dermatologists are offering remote consultations right now, so you can get product recommendations and personalized advice.
]]>Let's start by defining hyperpigmentation, irregular skin pigmentation is a common skin problem. Age spots (also known as sun or senile lentigines) or dark areas of the skin often appear on the face, hands, and other parts of the body normally exposed to the sun.
Hyperpigmentation marks generally affect people with darker skin more often than those with lighter skin tones, as skin pigmentation is more intense on dark skin. But there are many ways to treat these spots and also prevent them, here we will tell you a little bit.
Existing hyperpigmentation
Since there is a noticeable hyperpigmentation it is advisable to go to the dermatologist for treatment, usually chemical peels or laser therapy are performed. You should avoid home-made treatments as they may cause too much trauma to the skin. The advisable before a pre existing condition will always be to consult a specialist.
Preventive measures
Do not expose yourself too much to the sun and do it with a high sun protection factor.
Keeping your hormonal check-ups up to date, in this way you can control any possible problem more effectively.
Avoid touching the skin. To prevent hyperpigmentation from forming after an injury, avoid touching spots, scabs, and acne.
Hyperpigmentation is a harmless skin condition that people can eliminate through the use of dermatological techniques. But if a person notices other symptoms along with hyperpigmentation, they should see a doctor immediately.
If you take the time to treat what is causing your pigmentation, it can not only improve the appearance of your skin, but also improve your emotional relationship with it.
]]>In order for the products to fulfill their purpose and avoid the negative results of tanning, such as the appearance of spots, wrinkles and even an increased probability of developing skin cancer, it is essential to make good use of sunscreen.
Do not know what is the correct use of sunscreen? In this note, we list the most common mistakes.
Using the wrong filter: Most of the time we don't use the right protection factor for our skin, so we get unintended consequences. Therefore, the selection of our sunscreen will depend on the sensitivity of each of us. The general recommendation is to use an SPF greater than 15 on the body and greater than 30 on the face, as a minimum. On very light skin, the best thing will be protection with a higher scale (+50).
Not getting enough: The recommendation is to apply 2 mg per square centimetre of skin, an amount that most of us overlook. To give us an idea, we need a complete coat of sunscreen in each application (every hour and a half or two hours).
When it comes to pimples, Dr. Jaliman suggests a mild cleanser designed specifically for acne-prone skin. It seems contradictory, but any cleanser that strips the skin of its natural oils can increase oil production, which often results in, yes, more breakouts. In other words, it's the boomerang effect right there on your chin.
One of the main keys to healthy skin, according to dermatologists, is hydration. It is important that you use moisturizing cream and serum every day as part of your beauty routine. Avoiding moisturizer can cause your fat glands to produce more than normal to compensate for dryness.
Wear masks. They are an incredible help when giving your skin an extra of that element it needs. For example, in winter it is common for the skin to become dry from the cold, help him with some extra hydration mask
Don't pinch your face. We know that sometimes it is involuntary, but when you touch your face, all you do is bring the dirt and bacteria from your hands to the skin of your face. If it is really urgent to do it, wash your hands very well, but it is not recommended at all.
The idea that sun exposure can burn outbreaks is a long-debunked myth. In fact, "sun, heat, and humidity can cause the sebaceous glands to become overactive, which can lead to acne breakouts," says Dr. Dendy Engelman, a board-certified dermatological surgeon and associate of Manhattan Dermatology and Cosmetic Surgery. To avoid breakouts, choose an oil-free, non-comedogenic sunscreen and apply liberally.
When it comes to buying any treatment product, we only want one thing: make it work. It seems obvious, but finding a cream or a serum that suits our needs can be more complicated than it seems. That is why we recommend you go for natural products such as Ammaterre, to reduce the chances of an outbreak on our face.
]]>Plant based skin care is usually done with plant extracts and oils and would be suitable for vegetarians and vegans. However, if a skin product contains beeswax, it will not be suitable for vegans. To make it easier for consumers to understand which plant-based products are vegan, the vegan logo should be easily found on the packaging.
Vegan cosmetics seeks to raise awareness against the exploitation of animals and take care of both our body and our inner beauty. To do this, they base their formulations on holistic philosophies, always resorting to essential oils, vegetable oils, Bach flowers and Ayurvedic herbs, or as in the case of Ammaterre, Marula oil.
In general lines, the plant based products are mostly vegan, but in some of them you can find some ingredient of animal derivative. That is why the only thing that ensures their veganism is the certified seal.
Are plant based products organic? No, not all herbal skincare will be organic. Organic plants are grown only in a controlled environment where they are not exposed to synthetic pesticides, herbicides, and fertilizers. In this case, also to make sure that the plants used in the care of your skin are organic, always check that the packaging contains the organic certification logo.
Herbal skin care products can offer surprising results, thanks in part to the fact that their active ingredients are found in nature. But we all have different requirements and preferences, we must know how to differentiate between organic, vegan and plant based, and once we can distinguish them we can better make our choice under our own tastes.
]]>Let's start by defining what vitamin D is and why we need it. Vitamin D is a nutrient that helps the body absorb calcium, a very essential element for our bones. It is important to have healthy bones, teeth and muscles. Lack of it can lead to a disease of bone deformity called rickets in children, and a condition of similar bone weakness called osteopathic in adults.
Now, since we are somewhat limited to vitamin D by sunlight, where can we find it? The body has three ways to obtain vitamin D:
Through the skin, where it is synthesized by the action of ultraviolet light (UV).
With food.
From supplements.
The World Health Organization recommends taking advantage of sunny hours on patios and balconies, even if it is cloudy. On the other hand, if we want to find vitamin D through food it is also possible, here we leave you the foods most recommended by specialists in nutrition and health.
Fatty fish, such as tuna, salmon, horse mackerel, bream, anchovies, sardines, anchovies, etc.
Prawns.
Yolk.
Almond drink.
Dairy, such as milk and enriched yogurt.
Vitamin D supplements are the third way to obtain this micro nutrient. But we must take it with care, if they are not administered properly, they can cause us problems. It is always recommended that if you plan to ingest this nutrient through capsules that your doctor prescribes the amount you should take.
In short, the best thing we can do during this quarantine to not lower our vitamin D levels is to include the foods mentioned above in our daily diet, look out the window for at least 20 minutes a day if possible, this while we can healthy outdoor walking routine when pandemic control allows you to do this again.
]]>In this situation it is essential that you don’t forget about your skin and take advantage of these days of quarantine to take care of it and pamper it properly. Here are some tips:
If your case is severe, a dermatologist can evaluate the skin problem during a video call and prescribe a medication. So if you're concerned about a rash, hives, acne, rosacea, or a suspicious mole, consider requesting a virtual appointment to calm your nerves.
Some researchers claim that it takes 15 to 21 days to gain a habit. Now it’s the perfect time to use that cleanser, moisturizer, sunscreen and night routine that your dermatologist indicated and that you could never adapt to.
We all have some ingredients at home to make a face mask. Now it’s time to do it: apply it for 15 minutes, remove it and massage your face (always in an ascending way).
Dispose of products that are expired or have expired according to the PAO (period after opening - period once opened). It is a logo that appears behind the products as an open box with a number and a letter M. It represents the months that, that product lasts in optimal conditions once opened.
Now that we have more free time it is time to clean our cosmetics. The brushes can store bacteria by the accumulation of the products used in them and pass directly to our face. We recommend washing them with warm water and neutral shampoo (that of babies, for example) until the water runs clean, drain with a towel and let them dry upside down to avoid moisture at the base of the brush. This procedure should be done at least once a month.
If you're just starting out in the world of skincare, find a product that suits your skin's needs right now, and try it out in a small area first to make sure your skin can tolerate it.
At Ammaterre we have the theory that perhaps confinement has become the perfect opportunity to spend the time our skin deserves, to keep it hydrated and healthy in order to be able to look prettier than ever when we can go outside again.
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In previous blogs we have talked about what we should do during quarantine, but this time we will tell you what not to do to maintain the brightness of the skin. Since makeup has become optional, sun exposure is kept to a minimum, and the environment in which we spend all day has completely changed, what should we stop doing to take care of our face?
It doesn’t matter that you don´t leave the house, do not stop washing your face at least twice a day. Do the test, clean your face with a cotton ball and micellar water after spending all day at home, you will see that bacteria, impurities and dead cells will continue to manifest on your face, which will cause the skin to have excess sebum and buds or pimples come out.
Not sleeping at least 8 hours will undoubtedly have a negative effect on our skin, because it will prevent the cellular regeneration of our body from happening in an adequate way. In addition, not having the habit of sleeping the necessary hours causes dehydration and can even lead to stress, which causes the appearance of signs of age at an early age.
We know it is difficult, but we must lower the hours of use of electronic devices. Every time we are in front of the computer, cell phone or television it is as if we are receiving light directly on our skin, and this can cause damage both inside and outside. This is also why it is mandatory to use sunscreen with a minimum SPF of 30 even indoors.
Moderate the consumption of fats and sugars. Remembering that you are what you eat, and food is also a fundamental part of the health of our skin, we also know that it is difficult not to fall into temptations if we are always at home and with more free time. That is why we suggest that you look for healthy fats such as avocado and include a wide variety of fruits that provide antioxidants to your body. With an appropriate alimentation you can look radiant skin accompanied by an excellent skincare routine.
During confinement, don't overdo it. You don't need to get a mask and facial every day. Do not overdo it is our best advice, because it is great to take the time to restart and take things slowly. Now more than ever, our health must be a priority for everyone and the habits we have today will speak about us in the future.
How was the creation process for Ammaterre branding?
Every process starts with good chemistry, when I met Stefanía there was a connection, so that's the first thing, being able to have a good feeling helps a lot the process, the Ammaterre brand was very gratifying, I think we each learned a lot and in my studio @gracias_company (Instagram) we were very happy contributing to this beautiful, responsible and human brand.
In the case of Ammaterre, do you think it was easy for us to find that branding that identifies us today as a brand?
It is never easy, each brand is a different world and represents different challenges, there is always a judicious process to follow, if we do it it is very possible that it will be a good job, as for Ammaterre specifically it was a teamwork with Stefanía, our incredible illustrator Angelica del Valle and the team of Gracias Co.
How long does it take to create a brand image?
Well this is very variable and depends a lot on factors, for example with Ammaterre we work for a year and although I don't know how to say the time for sure it takes the whole process if we have a minimum so that we can develop a brand consciously and judiciously and this is 3 months, the process is not to do something nice and fast, but to work in communication so that it is coherent and pertinent with the objective we have with the logo and the brand universe.
How do you help the client to define the personality of a brand?
In principle there is a meeting where the client generally exposes everything about his business, he tells us about the model, the products, his previous findings and even the stories behind the inspiration to develop it, so with that information, more research that we do about the consumers of this type of products, trends, competition, we can begin to decant the information that works for the communication strategy that we call soul-brand and that guides us in creating the backbone of the communication of that brand. as well as that DNA inside.
What do you consider to be the main pillars for creating a brand?
1.Being clear about the business model, our own clients are not always clear about the entire business model and when explaining how it will work, doubts and needs arise about having these aspects clear so that the people who will work with us, consume our products or access our services they can clearly understand.
2.Base of communication, we must understand that we must have a communication strategy, many times this is tied to a commercial calendar (mostly) or to positioning objectives, then from the soul-brand that helps me when a future brand is born, up to the constant communication that I am going to have with my consumers.
3. How do I speak? This part is very important because we consider that brands are like people and just as we have similar tastes with other people and we begin to relate to them until they become our "friends" and we have a special way of talking to them that make us feel identified then, brands must speak and have a position and show it so that they can also find those people who identify with them, big brands do not sell products they sell "ideas".
4. Aesthetics, and well as we say that a brand speaks in a way, it also looks a certain way and if they are beautiful they will contemplate it, the subject of beauty is immense and subjective, but it matters a lot, that's why creating beautiful brands help us pay attention and embellish the message with visual harmony.
In these times of pandemic, what do you recommend brands do to reinvent themselves?
Undoubtedly, this moment of confinement has shown us the scope of the digital world and the innumerable possible interactions that exist through platforms that we previously did not consider so important in our day to day, so we must take advantage and create strategies through these channels and take advantage of them at maximum.
Would you support brands in these times of crisis to drastically change their graphic image or stay exactly the same?
It never hurts to reinvent yourself, and if necessary I think it is the perfect time, many people are consuming many things and we have more time to pay attention to what is happening, so taking advantage of what I said earlier. It could be that a change is something profitable, even with or without crisis you have to think well about the reason why I want to make the change and if it really is necessary, sometimes it is an issue that is not solved with changes in the brand but rather from internal structures, commercial strategies or communication strategies, then one may be looking where it is not.
How can a brand know that something is wrong with its branding?
I think there are several factors that show us when something is wrong, maybe people do not understand anything about the brand, there is no fund with which I can identify myself or a cause, maybe also the messages I am sending are confusing, and well from the form there may be no legibility, and not having enough versatility to be able to adapt to different forms of applications. This in terms of the logo, and maybe if all this happens, my "brand" is not yet a brand, because the brands are built by people, a logo is not a brand or a complementary graphic or colors are a brand, because when people appropriate our messages, colors, shapes and make our icons their symbols, that's when we can say that we have a brand.
From where does Daniela Castiblanco gets so much originality in her designs and photos?
It has been a great process that started at the university when I took charge of the photos in my portfolio, I think I have a good eye, but apart from that I always have an intention, and as a designer I have different bases in terms of concept, composition, color , shape etc. so I can use design thinking to be able to communicate and unite everything I have learned. Even so I think my personality counts a lot, I always want to take risks and try new things, even if they are difficult if I already have them in my mind I look at how they can be make it happen, that's the other thing is not only having good ideas but also being able to carry them out.
Tell us how you handle creative blocking and give us some tips
The truth is that when I am very blocked what I do is let go of what I am doing and I do something that I like so as not to think about it anymore, for example I see a series, a movie of those that do not make you think so much, and well before this isolation, I also hang out with friends and started talking about other things. I think the worst thing you can do is to force yourself to get "creativity" out of where you don't have it because that's the way life is one day you get a thousand very good ideas and others you can't think of one, and it's normal so don't always push yourself read, study hard, and if you don't give that part so much, team up with people who can contribute to your process, it doesn't matter if it's to go for a coffee and talk about nonsense for hours.
We live in a time when all brands try to survive one of the biggest crises in the world, but we can never forget that there are no impossibilities. If the brands have the dedication and the right support, they will always find a way to reinvent themselves, we cannot duck our heads.
If you want more information about branding and how to re-invent your brand image during quarantine, we invite you to follow the Somos Gracias team on their Instagram account @gracias_company.
]]>Today we want to show you numerous yoga applications that you can easily install on your phone and to include this discipline in our strange new life, which will help us both physically and mentally.
Daily Yoga: More than 500 asanas, more than 200 guided yoga classes (also pilates and meditation) and more than 50 exercise plans. This is probably the largest library of this discipline available on the net and one of the most downloaded yoga applications.
PocketYoga: In this app you will be able to see an animation instead of a teacher, and it will be you who guides the class. The most interesting thing is that it houses more than 200 illustrated poses and an extensive dictionary that describes each one and its benefits. But the best part is that it allows you to change the default music for your own playlist.
The Yoga Collective: The application allows you to vary the work for each part of the body. From this, you can do focused exercises for certain areas that the user needs to relax.
AloMoves: The application focuses on yoga and fitness, updates its videos every day with the aim of spreading conscious movement, inspiring well-being and creating community. Thanks to Alo Moves you can achieve your goals of strength, flexibility or management and stress relief.
Nike training club: It is a very varied app, it has all kinds of training. For yoga workouts there are personalized plans, of different intensity and with tips.
Down Dog: Perfect for both beginners and more advanced. With its 60,000 training combinations it will be impossible to repeat the same class twice, so boredom is ruled out.
Yoga.com: This is another of the most professional yoga apps that exist, with more than 300 poses, 45 programs predefined by objectives, personalized programs and a lot of quality in your videos and images.
FitStar Yoga: Yoga classes by the renowned Tara Stiles, founder of Strala Yoga, a rebellious, more physical and free yoga. With the app you can practice one of its programs with Tara, you have it from beginner to expert level, and with the comfort of doing it at home or anywhere else.
Simply Yoga: guides you through a series of videos of between 20 minutes and one hour covering more than 30 poses that you can do in the privacy of your home.
Yoga Studio: It has more than 80 yoga and meditation classes, ranging from 10 to 60 minutes at any level of difficulty, Yoga Studio guides you through poses with HD video classes. It has a catalog of more than 280 positions. The application allows you to choose from a selection of background sounds, although you can also create a playlist.
We have a duty to stay active to support our immune system and mental health, and we believe that one of the best ways to do this is to practice yoga at home. This activity is an excellent alternative for our day to day. Believe it or not, it is not a passing fad, it has been with us for as long as we can remember and it can mean a profound change in the way you live your life.
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Change Direction is an organization endorsed by Michelle Obama, where it is proposed to take mental health as a priority, put it in discussion and thus provide different tools to citizens who may be suffering. "Everyone should know everything about these signs. It should be like checking for strange lumps in the chest or measuring cholesterol," says Obama. That is why during this pandemic the organization invites you to identify 5 signs that your mental health is at risk:
Personality changes: you are no longer feeling like yourself, you feel that you have gradually or suddenly changed your personality and you behave in ways that do not fit with your way of being.
You are always in a bad mood or nervous: irritability and a strong character can be signs that something is wrong. In extreme cases these characteristics can prevent you from sleeping or can cause uncontrollable attacks of anger.
You are isolating yourself: if you are someone who has always had good communication with your family or with the people you live and suddenly you don’t speak with them anymore, you stop doing activities, it is worth paying attention. If you have always been an introvert and have not had a social change, this point does not apply to you.
Less personal care: but of course in a pandemic it is normal that we do not cut our hair and we are lazy to wear jeans. But when there are changes such as giving up personal hygiene, taking up a bad habit like smoking, these could be signs that something is wrong.
You are hopeless: if you are one of those who used to be the most optimistic and suddenly you do not find reasons to be well or you are having very negative perspectives, it is another point that may reveal some problem.
If you tested positive for any of these signs, we recommend keeping in touch with people, virtually participating in activities that give you pleasure and a sense of meaning, and do what you can to help others, which is a remarkable antidote. to maintain good mental health.
If you believe that you or someone close to you is presenting all the above mentioned signals, we recommend you contact the helpline to deal with the distress caused by disasters, an external site icon, call 1-800-985-5990 or send TalkWithUs to 66746.
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We are leading a fast pace of life in which there is time to reflect and enjoy the small pleasures of life, we just have to learn to manage and reduce stress and anxiety.
The World Health Organization (WHO) released a list of recommendations made by its Department of Mental Health to help different communities take care of their mental and psychological well-being during the COVID-19 outbreak.
Stay connected with your loved ones and try to continue with your daily routines, that is, try to take your work home, you can do it through video conferences and phone calls. In times of stress pay attention to your own needs and feelings.
Do activities that you like and that relax you.
Try to maintain some kind of routine, even waking up in a constant and reasonable time. It is good for your mood.
Make exercise your distraction, sleep in your normal hours and eat as healthy as possible.
Limit time to watch and read news to avoid spikes in stress and anxiety. Choose certain times of the day to stay informed about what your community's plans are during this crisis and thus be alert to different changes.
Exposure to bright light during the day can improve mood and performance, while dimming the light two to three hours before bed can help you sleep better.
Don't just focus on reading about how many people have not survived the Coronavirus. Find ways to also read stories and positive experiences of people who have had the disease and have fully recovered.
Be grateful. There are people who day after day are putting their lives at risk by saving ours, honoring those who work in the medical field.
Don't let anxiety and stress derail you from your goal, which is to stay healthy. Do not focus on restrictions and deprivations, let's see it as that time we always wanted to have to do what we love. We need optimism to face the situation calmly and to project ourselves into the future with calm.
]]>Due to the crisis that we are currently experiencing with COVID-19, there are many consequences that we are feeling. It is difficult for entrepreneurs to sustain themselves in the face of a blow to the world economy of such magnitude, but not impossible.
Knowing how to handle changes and deal with them is a special skill that a good entrepreneur should have. It is true that we are navigating unknown waters, but the entrepreneur must stay in tune with his emotions and continue adding value to his brand. Next, we leave you simple tips to follow so you don't lose your mind, it's time to reinvent yourself.
There is no time for denial. Stay tuned for the harshest realities and rapid changes. We must accept that we are experiencing a crisis, that we do not know when it will end, but that we must act with it and not leave our mark behind, make ourselves present and focus our content on the current situation, not let our followers forget us.
Focus on other areas. Although perhaps your products are not selling as they used to because of the crisis, it is time to focus on other aspects to improve your brand. Set small goals with frequent checkpoints on changes you want to make, this will make you feel a sense of positive movement.
Your home, your office. If you have employees, with the loss of personal contact, you will need to find new ways to stay connected with them. You have to think creatively about how to keep your employees motivated and achieve results through communication methods such as video conferencing and instant messaging.
New starts. We must always remember that recessions create new problems that can turn into opportunities. Smart investors will continue to search for good ideas and people. Be on the lookout for options that can pay off when things return to normal.
Go Live. We must recognize that most consumers crave entertainment while quarantined at home. This is where Facebook Live or Instagram Live can come in handy. It is a great way to keep your customers engaged and build goodwill. In addition to talking about the current crisis, you can offer a special discount code, free shipping, or some offer that is profitable for your business. We must be creative so customers can identify with your brand and engage with content from the distance.
Social distancing, while is good for public health, is bad for small businesses, but don't give up. Rest assured that the future will bring a new normal that no one can predict today, but what we can do is prepare ourselves to walk directly towards growth, giving our best personal effort to face the challenges in the new day.
Through photographs and videos, the reappearance of these dolphins in the waters of Venice has been appreciated, as well as some migratory birds, which are not usually seen in this area of Italy. The fish have also drawn attention, who can now be observed with the naked eye, contrary to what happened before, since the marine fauna “hid” under the cloudy waters of the canals.
In China, where the health crisis began during the month of February, the average number of days without air pollution increased by 21.5% compared to the same dates of the previous year. This could be seen with perfect clarity in satellite images published by NASA, where a drastic reduction in nitrogen dioxide emissions is seen in the main cities of the country.
In Madrid, you can also feel the Coronavirus effect in the environment, the closing of factories, the desert streets and the little movement of cars translates into less pollution, cleaner waters and clearer skies. The Madrid City Council's Air Quality Surveillance System affirms that, during confinement days, the five districts of the city have measures classified within the “very good” category of the air quality index. On the other hand, in Barcelona the data of the Generalitat indicate that the concentrations of nitrogen dioxide (NO2) were halved after only three days of forty.
Will this crisis mean a call for help from our Mother Earth? What we must be sure of is that once this pandemic is overcome we must change or improve our habits. It is already clear that if it is up to our behavior to recover the environment, it is time to reflect on our actions.
]]>When you are looking to provide health and beauty to your skin, it is likely that you are following suggestions or opinions of people who do not have a skin like yours, or even only recommend great brands without really knowing their benefits because sometimes we get carried away by the marketing.
Our skin is a reflection of health, so you probably won't want to cover your pores even more with thick layers of daily makeup and skincare products that aren't really working for you. Each skin is different and it is important to recognize and take note of what works and what does not.
Basic reasons
We must bear in mind that the effectiveness of the ingredient you are looking for will depend on the order of the list of ingredients in the product, for example, if you are looking for the benefits of vitamin C but it appears last on the list, you will probably not get the desired results. Our Ammaterre line has vitamins C and E, and being completely natural your skin absorbs nutrients properly giving you that look you want.
You should check if a product has been on your shelf for too long, which is generally between 6 and 12 months, depending on the product and the packaging, this can definitely make it less effective and is less likely to provide the results you are looking for.
The feeling of getting up the next day with a fresh and clean face thanks to the fact that we remove all our makeup, is unique and indescribable, this helps us not to create unwanted skin lesions such as acne. But the reality is that most makeup removers on the market, because of the chemicals might cause skin irritations, so if you have a sensitive skin we are giving you some natural options to remove your makeup.
Attached to our philosophy of Mother Earth, we recommend using what is best to your face, and if you have sensitive skin you definitely must try natural methods to remove makeup (which is the ultimate goal of all make-up removers) and also have no side effects on your skin. Next, we will mention some ingredients that you probably have in your kitchen and your skin will be fascinated:
Olive oil: It is a very soft oil and penetrates to the deepest layers of the skin so it helps clean your pores of dirt, sebum, chemicals and grease. By using this oil to remove makeup you can eliminate heavier beauty products without difficulty.
Steam: Another natural way to remove makeup is with steam, an ideal option to leave your face soft and clean. You will only have to fill a bowl with hot water and place it near your face so that it gives you steam, but be careful not to burn yourself.
Almond oil and coconut oil: They are a homemade eye makeup remover for 100% natural sensitive skin. It is excellent to take care of the dermis in depth, eliminating all the residues in it and nourishing it.
Infusion of parsley and chamomile: An infusion is prepared with a quarter of a liter of water, three or four branches of fresh parsley and a sprig of chamomile. You can add a few drops of virgin olive oil or almond oil. This makeup remover tonic can be stored in the refrigerator, but not more than three days. Given the antiseptic properties of parsley and soothing chamomile, this makeup remover is miraculous when you have bags or dark circles.
Remember, some oils can be comedogenic, so you better ask your dermatologist if these kind of oils like coconut oil are appropiate for your skin.
By using these basic ingredients to wash the face, we not only remove the remains of makeup from our skin, but moisturize, hydrate and leave it with a soft sensation. In addition to being beneficial to the health of our skin, we also support using environmental conservation causes with these products. Always remember that when you remove your makeup you should also apply your Ammaterre night cream, so your skin can regenerates completely while you sleep.
]]>Although Marula oil is increasingly known in different countries of the world, there are those who still need more specific reasons as to why it is the best oil on the market, and here we bring them:
It is ideal for all skin types, (yes, ALL), from the most oily to the driest face you can benefit from this oil, thanks to the fact that the Marula has a balanced PH.
It has antibacterial properties, which keeps your skin clean and at the same time is ideal for users with acne, since it does not cover the pores.
Marula has moisturizing properties that no other oil has, since it is absorbed very quickly, this also helps the skin stay hydrated for longer.
Let's be honest, the main reason why we take care of our skin is because we don't want the signs of aging to appear so fast. Marula oil is rich in antioxidants (vitamin C and E) which, together with its moisturizing qualities, helps repair sun damage, fine lines and scars.
This oil will leave your skin ultra soft to the touch in an instant, but just as important, it will help maintain that silky texture by moisturizing and reversing the damage left by rough skin in the first place.
Marula omegas reduce the damage caused by external factors, such as pollution, weather and sun, which accelerate aging.
Ready to add the Marula to your beauty routine?
Add this elixir of youth to your skincare routine soon, you can do it through all Ammaterre products, day cream, night cream and eye contour, which are manufactured based on the Marula and free of parabens
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